Our target audience for our media product is
targeted towards youth in general, but particularly teen females – this is who
we’d expect to watch our film as our main character is a female protagonist, and
is dominant in screen time. However our film could possibly also appeal to
horror/thriller fans as the construction of the film has been represented as a
very dark sense for the film constructed by using dark sound, low key lighting
and the use of James (male character) – all contribute towards the psychological
horror/thriller essence represented in film. We gained this idea from previous
films we’ve studied for example the strangers; we got the idea of James and the
mask from this movie, as we thought this would fit into our psychological
thriller as was certified 15, and was basically designed for a teenage audience,
which was our target audience. Our use of a female protagonist was also based on
silence of the lambs in which a strong female character was represented, however
we thought we’d twist it to have quite a vulnerable character.
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